Krzysztof Bulski speaks with Andrianos Giannou, EU Affairs Director at EURACTIV.
Welcome to this new episode of the EU Bubble Insider podcast Andrianos Giannou, EU Affairs Director at EURACTIV. In this enlightening interview, we explore a wide range of topics, from the art of policy communication and event management in Brussels to the integration of AI in journalism. Andrianos shares his valuable insights and experiences, shedding light on how to effectively engage stakeholders, build long-term relationships, and craft compelling narratives in the EU Bubble.
W dive deep into the strategies and tactics employed by EURACTIV. Whether it’s planning campaigns for short-term impact or building long-term relationships, Andrianos sheds light on the nuances of effective communication within the Brussels bubble.
With the rise of virtual and hybrid events, the challenges and opportunities have undergone a significant transformation. Andrianos shares his insights on striking the right balance between different event formats, harnessing the advantages of online engagement, and the everlasting importance of in-person networking. Andrianos Giannou dives into the idea of using events to communicate messages effectively. He shares that events can be more than just gatherings – they’re a way for organisations to show they’re part of solving issues.
The podcast also talks about how artificial intelligence is becoming part of media. AI tools can help with tasks like translating and transcribing, but Andrianos reminds us that human thinking is crucial in journalism. AI should be seen as a helper, not a replacement for human analysis and critical thinking.
This episode of the EU Bubble Insider podcast offers a rare glimpse into the inner workings of Brussels’ media landscape, coupled with insights from a seasoned Brussels insider.
Tune in to gain a comprehensive understanding of the multifaceted world of Brussels’ media and policy communication, and unlock the wisdom shared by Andrianos.
